VOGUE FALL 2017 ReviewFebruary 2017, FW17 by Emily Farra
Like many New York designers, Sally LaPointe took a break from the runway this season to stage a more “intimate” presentation. Unlike her peers, though, she didn’t have models arranged in vignettes or standing on podiums; her girls were digitized on eight-foot-tall video screens, where they moved and twirled to show off their feathered dresses and sequined jackets. If the idea of a video presentation sounds cold, it’s worth noting that each one was so crisp and high-def, it felt like the models were actually in the room.
LaPointe’s thinking behind the videos was that they’d invite guests to take a closer look at the collection, breaking down the invisible “look, don’t touch” barrier created by a runway show. It made sense for her clothes, too, which have become ultra-opulent in recent seasons; they beg to be seen up close. If the bell-shaped, sparkling evening jacket had flashed by on a catwalk, you might not have realized just how intricate the embellishments were; LaPointe reported it had 9,000 hand-stitched Swarovski crystals. The feathered looks had a couture sensibility, too, best seen on a sculpted, glittering embroidered jacket with a peplum of three different types of plumes.
There were plenty of LaPointe’s signature fur-trimmed sweaters to round out the fancier stuff here, plus a new paper-thin trench in metallic chrome, which would make a futuristic statement for day or night. But she’s moving away from the luxe minimalism that defined her label for a few years. LaPointe explained that the super-special, evening-geared pieces always sell out first, particularly online. It isn’t easy to portray how a garment looks or feels on a two-dimensional computer (or phone) screen, but LaPointe chalked up her e-comm success to her clothing’s high-def details, which practically jump off the screen.